📘 How Marketing Agencies Can Launch and Sell Their Own AI Platform with Hyperfy

👋 Introduction

This step-by-step playbook is made for marketing agencies and consultants who want to turn their know-how into a white-label AI platform using Hyperfy.

You’ll follow a clear path covering:

How to set up your platform

How to customize your branding

How to create specialized AI agents for marketing tasks

How to monetize your platform

How to promote and sell your AI solution with real examples

Let’s build it together — one step at a time ✨

🛠️ Step 1: Set Up Your Platform

Go to hyperfy.ai and create your account

Choose your platform name (e.g., youragency.hyperfy.ai)

Start your 14-day free trial to explore everything without risk

Once inside, you'll access the Admin Dashboard where you control branding, agents, billing and more.

🎨 Step 2: Customize Your Branding

In the Admin panel, go to Platform > Customization and personalize:

Platform Name: Your brand name that appears on the UI

Logo: Upload your logo to appear in the header

Accent Color: Choose a color that fits your identity

Tagline: Short message like “Your AI-Powered Marketing Assistant”

Description: 1-2 lines explaining your platform's value, like:

"Create social posts, emails and content ideas in seconds using AI agents trained for marketers."

This branding will appear on your landing page and across the platform. Make sure it aligns with your agency's positioning — if you're known for creativity, use bold colors and playful language. If you're all about performance, keep the tone sharp and direct.

🧠 Step 3: Build Agents That Solve Real Marketing Problems

Now it's time to create AI agents that your clients will use. These are the heart of your platform.

Go to Platform > Agents and click + Create Agent.

For each agent, you’ll define:

✨ Title: e.g. "Instagram Caption Writer"

📃 Short Description: e.g. "Creates 3 catchy captions for your posts"

🔧 Model: Choose GPT-4, Claude, etc.

🔍 Sharing: Mark as "Exclusive" to show to your clients

📄 Instruction (Description): This is the most important field — up to 2000 characters to teach the AI how to act

🖊️ Let's build your first agent: Social Media Post Generator

Title: Social Media Post Generator

Short Description: Generates content ideas and captions for Instagram or TikTok

Instruction:

You are a creative marketing assistant that helps small businesses come up with short, engaging posts for Instagram and TikTok. Use a fun, casual tone. Each time the user gives a product or topic, return 3 caption options: one playful, one inspirational, one sales-focused. Keep the language simple and add relevant hashtags. Don't write more than 100 words per caption.

You can explain this example to your clients and let them try it. Or go further:

Create niche versions (e.g. "Social Posts for Cafés")

Adjust tone: professional, luxury, Gen Z

Swap platforms: make one for LinkedIn, one for Twitter

Now, imagine you’re building for real estate clients:

Agent: Property Listing Writer

Instruction (partial):

You are a real estate copywriter. When given a property's features, write a 3-paragraph listing description with a persuasive tone. Highlight location, key features, lifestyle benefits, and a strong call-to-action...

This way, you’re not just offering generic AI. You’re giving your clients tools tailored to their world.

Keep building 3 to 6 useful agents before launch. Stick to high-impact use cases:

🌟 Blog Idea Generator

🚀 Campaign Concept Creator

📧 Email Subject Line Assistant

🌚 SEO-Friendly Blog Outliner

And remember: test them all in Preview Mode and improve based on what you see.

💸 Step 4: Monetize Your Platform

Your clients will pay $35/month per user to use your platform.

Here’s how it works:

⏳ 14-day free trial for every new sign-up (automatic)

💳 Billing is managed by Hyperfy via Stripe

✅ You earn a share of every payment:

60% if you're on Standard Plan ($197/mo)

80% if you're on Business Plan ($897/mo)

Example:

10 users = $350 total

You keep $210 (Standard) or $280 (Business)

To receive payments:

Go to Finance > Stripe Integration

Connect your Stripe account

Hyperfy handles everything technical. Your job: bring users and deliver value.

You can include access to your AI platform as a standalone product or as part of your service packages.

📣 Step 5: Promote and Sell Your Platform

Here’s where your agency mindset shines: you already know how to position offers. Now you’ll use that to sell your own AI platform.

🎮 Pick a niche to win

Start with an audience you already understand:

Local businesses

Fashion brands

E-commerce shops

Real estate agencies

Creators or influencers

Then build 2 or 3 agents that solve key problems in that niche.

Example: For small fashion brands

Social Post Writer (with tone: playful, trendy)

Product Description Assistant (optimized for Instagram and Shopify)

Email Campaign Brainstormer (highlighting offers and collection drops)

📱 Show, don’t just tell

Record yourself using the agents: “Let me show you how fast I generate 3 posts”

Share side-by-side comparisons: before and after AI help

Create reels/stories like “Today’s Post Idea, powered by our AI”

📢 Craft your message

Avoid selling "AI access." Sell results:

"Create your next 5 posts in under 2 minutes"

"No more writer’s block: let AI do the brainstorming"

"Make your clients think you have a full creative team"

Use this tone in:

Emails to past clients

DMs to prospects

LinkedIn and Instagram posts

WhatsApp outreach

🔗 Use your links strategically

In your Hyperfy admin, grab:

Your Landing Page link (for general info + sign-up)

Your Checkout link (direct to 14-day free trial)

Embed these in your CTA buttons, Link in Bio, or email signature.

🏆 Final Tip: Bundle It Smart

Don’t just sell "a tool." Sell it as part of something bigger:

“Our agency plan includes access to your own content assistant.”

“Sign any monthly package and get the AI dashboard free for 30 days.”

“Tired of waiting for creatives? Your custom AI does it instantly.”

Position your platform as your secret sauce, your differentiator.

And remember: every agent you build adds value to your offer.

Let your AI platform carry your brand — and your results — to more clients, faster ✨